Posts in Art Passion
SILA Workshop in Woodland Hills, CA

I created the Artist As Brand Workshop to see artistsalign their authentic visions with financial success.It works!See what Art Professors, Professionals, and College Students are saying about the Artist As Brand Workshop Here.

In three days you will accomplish the following:• Connect your art deeply with your truth, creating a markso authentic and profound it embodies a timeless power.

• Unlock the secret to your personal niche markets andthe fans/patrons/collectors who are hidden there.

• Introduce your vision to individual art collectors aroundthe world through targeted marketing techniques.

• Build an independent Art Empire that can create incomefor the rest of your life.

• Align with other like minded individuals to establisha MasterMind expanding your Art Empire.

• “See” your career five years into the future.

• Join an elite team of Artist As Brand graduates whoare embracing the future of Indie Art prosperity, today.

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Sign up for this one time offer of only $225 for SILA members and students now.Enrollment is limited to 20 participants.

September 17, 18, 19 Friday-2:00-9:00, Saturday & Sunday 10AM- 8PM

Sign up ends September 12.

Held at the Holiday Inn21101 Ventura Blvd. Woodland Hills, CA 913641-818-883-6110

Special room rates for overnight guests$99.00 a night with breakfast or $89.00 with out.

All credit cards accepted, payment plans available.

Special Guest Lecture by social media master & botanical perfumer Roxana Villa.

Please read the REGISTER page before signing up.Learn more about Artist As Brand on the ABOUT page.

San Diego Artist Survey & Special Conference Call This Tuesday

Two free interactive opportunities for creatives to learn about the status of their art community and hear what you can do to make it more profitable for yourself.1. FREE- San Diego Artists take this Survey.2. FREE- This Tuesday, August 17th at 5:30 PM (PST) join me, and fine art publishing expert, event creator and champion of the arts, Mark Murphy, as well as sculptor of the fine and popular arts, Alfred Paredes (Alfred is an Artist As Brand graduate) for a conversation on artist empowerment and sustainability. We will talk about what has been learned from the survey and how to live abundantly from your talent. The call is about 45 minutes long. Questions at the end.Call this number: 1 (917) 522-2999Phone participant PIN: 907313#Not FREE, BUT PRICELESS! Turn your talent into gold.Sign up for the San Diego workshop.Peace and ProsperityGreg

Clarity

Whenever a new idea is born it can be greeted with awe, disdain or simply, "What?" When the synapses in my brain aligned to create a class on artist empowerment and prosperity it was crystal clear as to the concept and worth of what I was manifesting. However, the idea of Artist As Brand is so unique to any education taught in any school, college, or university out there that it's understandable that there are some questions about what it is I teach exactly. This post is going to clarify the principles/manifesto of this course (some call it a movement) and exactly what value you will receive from your three days and $295.00 (tuition for 2010 only).

What is Artist As Brand?ARTISTart·ist [ahr-tist]–noun1. a person who produces works in any of the arts that are primarily subject to aesthetic criteria.2. a person who practices one of the fine arts.3. a person whose trade or profession requires a knowledge of design, drawing, painting, etc.: a commercial artist.4. a person who works in one of the performing arts, actor, musician, singer; dancer, public performer.5. a person whose work exhibits exceptional skillBRAND[brand]–noun and verb1. kind, grade, or make, as indicated by a stamp, trademark, or the like.2. a mark made by burning or otherwise, to indicate kind, grade, make, ownership, etc.3. a kind or variety of something distinguished by some distinctive characteristic.4. to impress indelibly.5. a brand name.The essence of these two words together can be defined thus... a creator who has made their mark! The goal of Artist As Brand is to connect the individual to their purpose, art and prosperity. Connecting your art deeply with your truth creates a mark that is so is authentic and profound it embodies a unique power. Align this vision with your individual collectors through targeted marketing techniques and you begin to build a one of kind Art Empire that can sustain you financially for the rest of your life.Some fine artists scoff at the word brand. Whether you like the word or not all visionary creators throughout time who have made their mark on humanity are brands. They are remembered for their impact on the collective consciousness of the planet and many are household names.I call the Artist As Brand workshop an artist boot camp because it is a highly focused three days with the intention of aligning and defining (in some instances re-aligning and re-defining) the purpose and direction of an individual's career path. We start deep in the heart and move outwards connecting your talent to your marketing, patrons and collectors so there is perfect alignment. The knowledge for this workshop is derived from 28 years working as a professional artist inside and outside of the publishing, film, and gallery industries as well as teaching higher education.The following is what all participants will be learning in three days and what they will leave the workshop with. Individuals work alone and in groups.DAY ONE. DECLARE YOUR PURPOSE- You will learn your Core Virtue. Knowing your core virtue is the first step to establishing a foundation which your career is built upon. This intimate part of yourself is a driving force in your life, it goes deeper than your art. Declaring your core purpose aligns your heart with your art in a profound manner.- Design a personal logo/heraldic shield to represent your Core Virtue. You create a simple image that will represent what you just learned about yourself.- Design a Vision Board. This template is defined by everything you love in your life, what turns you on and keeps you motivated as a unique individual. The Vision Board creates the niche markets that will be your domain, and will make up your one of kind art empire.- Practice the art of the Blurb. You learn how to introduce and represent yourself to people. Most artists do not have a clue how to speak with others about who they are and what they do. This exercise is designed to increase your confidence and generate interest in who you are and what you have to offer.-Every workshop will include special guest lectures by esteemed  individuals who encompass the Indie Art Spirit. Guests include art writer Peter Clothier, licensing expert Maria Brophy, social media master & botanical perfumer Roxana Villa.DAY TWO.  PLAN YOUR BRAND- Design your art and product line. We look at artists who are successful in this area, and new approaches to making income from your art. Then we define what art and products can manifest from your Vision Board.- Create an innovative marketing blueprint that integrates high tech and high touch medias. We look at these two very different but synergistic marketing models. You learn how to best utilize these promotional mediums.- Learn the simple yet powerful art of business and commerce. Are you an art hobbyist or an art professional? This is a short lecture on straight up, common sense business practice. If you are selling art you are a business, start acting like one.- Connect with artist entrepreneur leaders. Creating community and hooking up with those who are successful will keep you inspired and in the company of great people.DAY THREE. EMPOWER YOUR PROSPERITY- Commit to sustainability. You will design a five year marketing strategy that takes a serious look at your finances, living situation, and overall goals personally and professionally. What is possible? Connecting to your BHAG.- Recognize the potential in team building, and the power of a Mastermind. Your peers can be some of your greatest assets from a personal, professional and moral support capacity. You will start this process right in the class!- Conceptualize a product ready for manufacture. We begin to look at the details of what its going to cost in labor, time, and materials.- Review- In addition participants will have access to other career enhancing promotional opportunities only available to Artist As Brand students! Some of these details can be found on the ABOUT page.Now you are ready to create your own Art Empire! I hope this info helped clarify the purpose and design of my class. Come on join the Indie Art Revolution! Sign up for a class near you today.“See what participants are saying.To your artist empowerment and prosperity,Greg

Orange County Artist Prosperity Survey
Spalenka

Spalenka

A big thank you to all the Orange County talent who took the time to add their opinions to this survey on the state of the arts. This questionnaire included responses from fine artists (painters, sculptors, photographers, etc), illustrators, concept designers and animators for film and games, graphic designers, and  individual art empires.Download this PDF for the resultsWhat was learned?1. The majority of you have your own art empires (75%)! I am curious about those art empires! A smaller percent were in publishing, film and game industries, graphic design.2. 100% of you were up and running in your line of work. Of the that amount 40% were having a difficult time, or just starting.3. At least a few of you were doing very well.  Almost half were getting by in their art careers and 61% were struggling and/or changing their direction altogether.4. Half the Illustrators were doing good enough, a little less than half were unhappy with the state of their industry.5. Not many Film and Game designers, animators, etc. in this survey. Two were doing good enough. One was looking for more fulfillment.6. The Fine Art group was doing very poorly and were looking for some art prosperity.7. Who felt they were living and working from their heart and doing what they love? Most  were living from their heart “part of the time.” There were some whose lives hovered around their heart.8. Who was ready to take their life, creativity, and career to another level of fulfillment?  The majority by far were open to taking their abilities to new heights, and 4 decided to take the Artist As Brand workshop to explore their potential.CONCLUSIONSThis slice of the Orange County art community tells us that about half are doing well enough to pay their bills, while the other half are struggling and/or looking to start over.I applaud the talent that is weathering this downturn in the economy. For the rest of you creative art spirits who are struggling, be the change you wish to see in the world. That change starts with you of course.The economy will always go up and down. Our goal is to implement a strategy now that will take advantage of the new upswing, as well as minimize the results of a down turn in the future. Its important to remain pro-active, so do something!Most of you were living from the heart part time. My question is why not all of the time?! Living from your heart is vital for creative/financial sustainability and happiness. Yes, it is is possible to live from your heart all of the time. This paradigm shift in awareness is powerful and profound, because it is really core to who you are.Learning your Core Virtue is the foundation of the Artist As Brand workshop. For some students it is the most important part of the class. Professional illustrator and recent workshop graduate Katy Betz states, “Deciphering my Core Virtue has given me radical entrepreneurial energy!”More Testimonials.I am curious about those individuals who are creating individual art empires. Who are you and what are you doing that is bringing you prosperity? Speak to me and I will share your story! I am sure many artists would love to hear about your success. Please contact me directly.Peace and ProsperityGreg

Comic Con Memories
Steam Punk was big this year.

Steam Punk was big this year.

Just returned from another whirlwind San Diego Comic Con. Planning and running a booth for this event is a lot of work. I learn something new every year and will be sharing some booth insights soon. One thing is for sure, Comic Con is about images. Art and stories come to life in millions of different ways here, but sometimes it is the people emulating existing popular art icons or creating their own that become the show. Here are a some fun ones that came to my booth or were hovering nearby.

The super heroes were young...

and not so young.

They were different colors...

Did I mention Steam Punk was big this year?

More Wild Costumes here...

Then of course there are the artists and creative types of all kinds. Here are a few...

Chatting with the amazing Rick Meyers

The incomparable Barron Storey with Claire Mckean

Mistress of the art spirit, Tara McPherson.

Comic Con is full of revelations, curiosities and inspiration galore. More about Comic Con in my next post. Come visit next year.

Peace and artist empowerment

Greg

Comic Con
Bee Prosperity for Flowers of Fortune Art Card Set & Game

Bee Prosperity for Flowers of Fortune Art Card Set & Game

It's that time of year again when the world of popular art culture collides with the city of San Diego. I have been frequenting this event since 1990. I was part of Allen Spiegel's booth ASFA for many years and then decided to trek out on my own and acquired a booth. Preparing for this event takes weeks sometimes months, and when it is over takes a solid week to recover. It costs money to create product, pay for the booth, hotel, meals, etc. hence the investment can be large. Not much sleep is allowed, everyone is running on reserves of nerve energy as meetings and parties go into the wee hours. Then you get up early to man your booth, sell your wares and conjure up new fans and patrons. The cycle starts up again for four days straight.

Even though Comic Con is a lot of work most exhibitors return year after year, because of the events vitality. Seeing my artist friends come from all over the world to hang out for a week is inspiring. I love the show and tell facet.

Gracing the Dawn for Flowers of Fortune Art Card Set & Game

Gracing the Dawn for Flowers of Fortune Art Card Set & Game

Setting up a booth is an art unto itself. Read this article on Roxana's Illuminated Perfume Blog about our strategy for this years booth. Every year we strive to make it more interesting than the last. My other goal is to out do what I manifested the year before in art. This time I have created and devised a Limited Edition Art Card Game! Called Flowers of Fortune (website coming soon) there is a scratch off game facet where participants can receive my posters, prints, card sets, and cash. The odds are very good in that there is a prize for every 40 cards. However everyone is winner as fortunes and special quotes are waiting beneath the scratch off designs.

Roxana formulated a beautiful perfume to accompany the Gracing The Dawn card. Come to the booth 5553 and experience this exquisite essence. You will swoon. (Illustrators area) Enter through the double doors of Lobby G, near Starbucks, the booth is on the right front wall. Look for the Shabby Chic booth with the Gracing the Dawn banner.

Don't forget to attend this! I am moderating an Artist As Brand panel discussion Friday 23, 6:00-7:00 RM 8, with Arnie Fenner, Mark Murphy, Ciruelo, Tara McPherson, Donato.

See you all soon!

Art and Empowerment

Greg

Artist As Brand In Costa Mesa with Find Art Gallery

Produce Your Own Unique Art Empire!

See what Art Professors, Professionals, and College Students are saying about the Artist As Brand Workshop Here.

FIND ART GALLERYAugust 6, 7, 8 Friday-Sunday 10AM- 8PM1640 Superior Ave. Costa Mesa, CA 92627

With Special Guest Lectures by writer and art critic Peter Clothier, licensing expert Maria Brophy, social media master & botanical perfumer Roxana Villa.

Please read the REGISTER page before signing up.

Learn more about Artist As Brand on the ABOUT page.

High Touch
Greg Spalenka

Greg Spalenka

In this high tech world it can be easy to forget the importance of human connection. An infant and mother understand this crucial bonding, and as we grow this personal connection to touch and intimacy never really leaves us. In life our relationship to others reflects how successful we are at communicating our passions, desires, ideas. Union is key.

In business and commerce this facet of interconnectivity is called networking. In art networking we endear ourselves to our peers, fans and patrons to help build our art empires. Our supporters become the mortar between the bricks. I am always on the lookout for alignments, new connections and venues where I can meet extraordinary individuals. I contacted Peter Clothier whom I learned about through his lecture at LCAD. Though we initially met online which culminated in an interview of him for my Blog we also recently had a lovely lunch together. It is truly wonderful to meet like minded souls in person! We realized our viewpoints were deeper than expected and are now talking about collaborating on some workshops.

Mark Murphy whom I just interviewed is another alignment with who I am collaborating with. Roxana my wife and I are part of his Survey Select exhibition opening this Thursday, and I am presenting an Artist As Brand workshop in San Diego in conjunction with the show.

Two fantastic networking opportunities are coming to California. The  Illustration Conference is this week in Los Angeles!  Artists are coming from all over the US to this event. I will be there networking and meeting awesome new people. Who else is going?

How about the largest event for popular art culture in America?! The San Diego Comic Con is held next week July 21-25. I will be there at my booth 5553 and moderating an Artist As Brand panel discussion Friday 23, 6:00-7:00 RM 8, with Arnie Fenner, Mark Murphy, Ciruelo, Tara McPherson, Donato. My new  Flowers of Fortune limited edition art card set and scratch off game premiers at Comic Con too, (and at FlowerFortune.com on July 21) where you can win one of my giclee prints, other printed items, and up to $1000.00.

Events like Comic Con increase your fans and patrons. 125,000 people move through the doors of this convention in five days. Imagine if only one in every one thousand people stopped by your booth. Being a part of this event for over 20 years has taught me the value of  growing your support group in venues like this.

Some people will argue that it costs too much to be a part of these gatherings. All promotion has a price. This is an investment in yourself.

Events like these are important to the artist for exposure, new ideas, inspiration, sales, support, and new connections. Like the mother and her new baby, union and bonding with your peers and your buyers will bring you closer together. Technology has it's place, but remember the importance of face to face.

To artist empowerment,

Greg

Mark Murphy: Artist, Designer, Publisher, Champion

Brendan Monroe (detail)

I have known Mark now for many years, watching him rise as a graphic designer, publisher of fine art books, event designer, artist, and now film maker. The one thing that has always stood out for me about Mark is his commitment to championing the artist. He is always ready to raise that flag and wave it for someone he believes has a uniqueperception.Mark is putting together a huge exhibition called Survey Select (Private opening July 15) with 55 artists from around the world. It's really more of a multi-media event as the show is only one part of the festivities. I am presenting anArtist As Brand Workshop at the gallery space/museum in San Diego, with Mark, Roxana, and other possible guests. It will be awesome!Mark took a moment during count down to the opening of Survey Select to answer some questions about his inspiration and what he loves!GS : Tell me why you love what you do.Born and raised in Cleveland, Ohio puts you in the state of mind to get things done. Grey weather for most of the year encouraged me to discover space that allowed creative freedom. My life long mission has been to collaborate with creative minded clients, archive living artists and create inspired exhibitions for the public. Oh yeah, I love to design for clients, book publishing and film industries.

Matt Furie featured in the next Scribble Film

GS : Tell me a little about your "Scribble" documentary.Scribble.08 was filmed in 2003 capturing the heart and soul of the Southern California art movement. It was more than a film, it was a historic moment that needed to be captured on film, as the Clayton Brothers were inspiring a new generation of artists that included Jeff Soto, Martha Rich and Camille Rose Garcia. Scribble.08 was filmed with DV cams with friends piled into a Jeep fighting through 8 hours of highway traffic over the course of 2 weeks. TenStories backed me with editing support and MANUOK scored a great soundtrack. The public response has been great and the film has been featured at the Kent Film Festival in CT, DocuWest in CO and New Film Director’s in NY. Volume two is in production featuring Souther Salazar, Mark Todd, Esther Pearl Watson, Matt Furie, Shawn Barber, Kelsey Brookes and many others.

GS : You have an awesome art exhibition, "Survey Select" opening July 15th in San Diego with artists from around the planet. What was the inspiration for this show and what makes it different from your other venues?“Survey Select” is an exhibition that celebrates Narrative Art and 55 fine artists from around the world. The exhibition is a modern day salon that introduces the public to visual storytelling, critical writing, live performance, films and a workshops held in the space over 8 weeks from July 15-Sept 5. “Survey Select” looks to inspire new thinking in the world of contemporary art by establishing a select grouping of talented artists free of intellectual labeling.

Beautiful Loosers, Scribble.08 and 7 films featured during double feature film nights

What makes “Survey Select” is uniquely different from past exhibitions, “Heaven and Hell,” “Dialogue,” “SuperHero” and Miami Art Basel exhibitions, because it is a museum installation that features a conceptual space that houses art, educational materials, films and supporting artists who specialize in fragrance, interior, creative writing and musical design. Eight weeks provides everyone the opportunity to travel to San Diego and participate in the exhibition.

Traveling artists featured at workshops and Survey Select receptions

GS : You will be on my panel with Arnie Fenner, Ciruelo, Tara McPherson, Donatoduring this coming Comic Con (Friday, 23, 6:00-7:00PM. Room 8 ) for a discussion about artist empowerment and sustainability. How do you define artistic empowerment?Artistic empowerment starts with invitation and continues with purposeful exchange. For me, sustainability comes from public and private support. The art world is riddled with folks who look to make investment or turn on an investment, and for me it is more about soulful exchange. The honorable exchange is to archive living artists in books, films, exhibitions and critical essays. You never know what you are onto, and history beyond my years will be the final judge. (You can see more in my personal manifesto).

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Scott Daniel Ellison : Shawn Barber : Mark Todd

GS : I am presenting an Artist As Brand workshop at your gallery in August in alignment with your exhibition. How would you define a brand? Do you consider yourself a brand?

Brand is a notion for the complete package that starts at the core of who you are. If it is applied to a product, it is the essence of a product, and if it is a person, it is about where you come from and what you are about. Brand is really a corporate word for “soul.” Yes, I am a lifestyle kind of an artist. It is all encompassing, all moments of each day, the opportunity to exercise the left and the right side of my brain. I think I am much better at the creative side.

Tasha Kusama : Miss Van

GS : What do you feel artists will gain by taking this course?The course will help me take a moment to reflect on the process and progress of my career and offer a concentrated moment to enhance and focus. I look forward to the opportunity to take a moment for myself, which typically, almost never happens. For artists, I believe that the course will help redirect focus and assist in the narrative of their personal pursuits. Very important facts when it comes to explaining what it is that you do to others, especially museums, collectors and galleries.

Mark Todd featured in the next Scribble Documentary

GS : Any last pearls of wisdom?

Pursue your inner creative at all times. Take a moment to enjoy.

Thanks Mark! I will see you soon at your opening ofSurvey Select, at Comic Con and for my Artist As Brand workshop!

To empowerment and prosperity,

Greg

Artist As Brand in San Diego at the "Survey Select" Art Exhibition

Learn the secrets to creating your own unique art empire.Bring clarity to your life, art and prosperity.

See what participants are saying about the Artist As Brand Workshop Here.

With Mark Murphy and the “Survey Select” Art ExhibitionAugust 20, 21, 22 Fri-Sun 10AM- 8PMWonderbread Factory 171 14th St. San Diego, CA. 92101

With Special Guest Lectures by art publisher/producer/film maker Mark Murphy, writer and art critic Peter Clothier, social media master & botanical perfumer Roxana Villa and more.

Please read the REGISTER page before signing up.

Learn more about Artist As Brand on the ABOUTpage.

Tuition- $295.00

Students- $250.00

Samantha Walker: Licensing Master

Samantha Walker

Owl Prints on TinClient: VIP International

When I submitted the BYU Artist Survey a few weeks ago I received an email from an artist who felt she had created her own Art Empire. I was curious. I checked out Samantha Walker's story, and social media. I was impressed, and decided to share her journey of creative perseverance and prosperous love affair with licensing.

"After graduating in 1994 I was frustrated, yet determined to make an active living in illustration. I did not build my art empire overnight...but rather it has been a surprising journey including many "mini careers" that paralleled my art along the way.  I quickly quit my first job out of college at a graphic design service bureau just two months after I started. I realized that I was just part of an assembly line printing and proofing other people's art finding no time for my own."

She ran off to Montana, Colorado, then Japan with her husband making folk art wood crafts and selling them at craft shows.

Samantha Walker

Pear Prints on TinClient: VIP International

"After the birth of my first child...I stumbled into the scrapbook product market...creating more with graphic design skills rather than my illustration. Okay...I didn't exactly stumble into scrapbook product licensing...I built a product line proposal, researched various scrapbook companies, then found the one that I wanted to target. I flew across the country from Washington state to Atlanta to attend a trade show where it took me 10 tries to get a moment with the president of the company to view my proposal.  Did I mention I have severe anxiety?  I did this anyway despite my nerves because I am such a determined person.  We signed a 3 year renewable licensing contract.

Eventually,  I sold my home decor business to dedicate more time to my suddenly booming scrapbook product line. The scrapbook market bottomed out and I scrambled to think of new ways to market myself, as my income from scrapbook products was dwindling (I still design it, it just doesn't pay like it did.  The exposure alone has brought so many opportunities that I will continue to do it, and it helps me build my brand.)  I truly believe that downturns can produce upturns if you work your angles right.  My angle was debt and hunger...didn't like being there."

Samantha Walker

Digital Die Butterfly BasketClient: Silhouette America

"I networked like crazy, and then one of my other illustrator friends told me of a fabric company looking to license local artists.  I introduced myself to this company, and I got a licensing contract designing textiles for quilt fabric.  Meanwhile, I had a whole portfolio of die designs that I had done for another company that pretty much used and abused me, and so I revoked my designs, and called their competitor. Which turned into another solid licensing contract for an electronic die company. With all these successes, enjoying what I was doing, and money being much better, I still felt like there was even more that I could offer...something a little closer to my heart.

Then it dawned on me...I found that I could combine my textile designs with my simple die designs and invent an illustration style unique to myself--something very marketable as well. My new style caught the eye of a home decor company and they became interested in working with me and offered me a licensing contract doing my own line of home decor items. Not so surprisingly, creating home decor products fits so well with my other past experiences. Recently, I added a rubber stamp licensing contract to the mix as well."

Samantha Walker

Enchanted Garden Fabric LineClient: Riley Blake Designs

Licensing can work if you hold onto your copyright and you construct a contract that will procure you a healthy percentage of the company's sales, otherwise you are better off doing it yourself.

"I own my copyright on everything!  I just sell limited usage rights. At this point in my life, being a busy Mom of 3 little kids ages 8, 4, and almost 3...I am grateful that I have other companies selling my designs for me.  I do get competitive royalty rates and I'm happy with what my designs bring in. This continues to be a remarkable journey, which I hope will someday lead to even more opportunities.  I think when I am able to work faster and more efficiently (I'm always looking for ways to streamline my design process in Photoshop and Illustrator) I want to look into doing a children's book, look into stationary and greeting cards, and possibly create a conceptual editorial portfolio as well"

Kokeshi Paper and Sticker Collection

Creative Imaginations

"I am also grateful for the struggles and hard times. Without those challenges, I may not have been as motivated to think of new ways to market my work.  Even though I feel I've built an Art Empire, (which I am defining as a good solid income, constant work, and recognition within the industries which I work) I feel that my illustration and my new empire is still in its infancy with so much potential as there are so many areas that I have yet to tap into."

Samantha is an eloquent writer and has much to share! I encourage all of you to continue a dialogue with her. You may find your calling in the world of licensing! Go to her

Blog.

Thank you Samantha for your tireless commitment to creativity and the art spirit!

To artist empowerment!

Greg

Workshop Gratitude

I just finished teaching an Artist As Brand workshop in Provo, Utah. It brings me tremendous pleasure to see recent graduates, professors, and professionals working together to transcend their creative and professional lives. The gratitude I feel is the sincere appreciation of seeing individuals confront their fears and take hold of their destinies in new ways! There is a natural high that imbues the spirit when  potential meets accomplishment.I feel a physical, mental and spiritual shift inside these students when the last day arrives. You can see it in their bodies, in their eyes, and hear it in their voices. They recognize it too, and are very vocal about it! This feeling can be experienced in any endeavor where the outcome reflects a strong sense of new awareness, and confidence. I share with you a few thoughts, a few moments with this intimate group of devout souls. I thank them all for the insight they have brought to me as a teacher too."It's inspiring and motivating for me to be around so much creative talent. I really needed and enjoyed the workshop. It was just what I was looking for to rejuvenate and focus my own artistic energy. Now I just need to organize and balance that energy with the demands of my daily life. I want to thank you, Greg,  for coming out."- Thomas Royal Tolman, Artist, Sculptor

Photos by Richard Hull, Julie Bean, Ashley Glover, Thomas "Royal" Tolman- This pic Richard Hull, Ashley Glover, Rebecca Wessman

"Intense! Greg referred to the workshop as a “boot camp”... the information, guidance, and self-awareness I obtained was truly empowering. I’m much more confident in my potential."- Richard Hull, BYU Professor, Artist

Richard Hull, Tom Tolman, Julie Bean, Ashley Grove, Rebecca Wessman,Amber Erdmann, Me, Ben Sowards, Jay Fontano

"The workshop was far beyond what I thought it would be...I was very impressed with the amount of revealing information I learned about myself and that of marketing strategies. I would strongly recommend this workshop to anyone that is in a slump or would like to learn new and interesting marketing strategies."- Julie Bean, Artist

Amber Erdmann, Tom Tolman

"It was a great experience. Looking forward to hearing about everyone's progress. It was fun hanging out with all of you and getting better acquainted with the process."- Amber Erdmann, Artist

"I just wanted to say again how much I enjoyed the workshop. My mind has been going non-stop since and I am determined to put it to work now."- Jay Fontano, Artist

To Empowerment and Prosperity,

Greg

Provo Possibilities

I am off to Provo, Utah to present a Workshop. BYU canceled my workshop for low enrollment, but a group of inspired and courageous artists would not take "No" for an answer! So I am flying out today to bring Artist As Brand to the SpringHill Suites, Thursday-Saturday.

I have much respect for individuals who are willing to confront the fear of change in their careers and in themselves. Transcending old ways that do not serve us are like breaking bad habits. So many individuals remain stuck for so long they forget the art of reinvention!  I know how difficult this is as I am in the process of reinventing myself at this moment too! Our spirit wants to branch out and rise up. May we remain aligned with this purpose and grow with it's magnificence.

This group of creative souls appears ready for the transformational bootcamp coming their way. Lets see how they do!

I will post updates!

Classical Virtue
Robert Barrett

Robert Barrett

The art department chairs and faculty at Brigham Young University are a dedicated bunch. For decades they have been taking students on trips around the country to meet working artists, industries that support them, and open their newly trained eyes to the possibilities of new worlds. Bob Barrett, one of the professors at BYU, along with his sturdy crew of faculty have stopped by my studio many times to talk about art career potential. I finally visited BYU early this year to lecture, and am returning June 15-17 to present an Artist As Brand workshop. I am amazed at the creative vitality in this college town and surrounding areas. The arts are very much supported here.

This post gives me a nice opportunity to celebrate Bob. For as long as I remember Bob has been a calm and determined creative force. 28 years teaching at BYU, also The University of Utah, The Kimball Center, The Salt Lake Art Center, and City Colleges of Chicago reflects his commitment to education. He has had a number of solo exhibitions at universities and art centers. Devoted to his family, faith, teaching, and art, Bob embodies a classical quality that is steadfast and timeless.

*Bob answered my questions in capitalized letters, so I decided to keep it that way.

Greg: You are very much respected as an educator and an artist. How would you define success?

Bob: I'M ACTUALLY MORE OF AN ILLUSTRATOR AS I WORK PRIMARILY THROUGH COMMISSIONED WORK; BOOK, EDITORIAL ILLUSTRATION, AND PORTRAITS. HOWEVER, I ALSO DO PERSONAL WORK.I THINK SUCCESS MEANS DIFFERENT THINGS TO DIFFERENT PEOPLE;  TO ME IT MEANS FOLLOWING YOUR PASSION AND BEING ABLE TO FIND THE VIRTUES, RATHER THAN THE LIMITATIONS IN EVERY OPPORTUNITY. ATTITUDE HAS LOTS TO DO WITH IT. ON A PRACTICAL SIDE, I BELIEVE IT ALSO MEANS THAT YOU ARE ABLE TO MAKE A LIVING DOING WHAT YOU LOVE TO DO. TAKING CARE OF MY FINANCIAL RESPONSIBILITIES AND BEING ABLE TO PROVIDE GOOD THINGS FOR MY FAMILY HAS SOMETHING TO DO WITH SUCCESS FOR ME.

silent night1

Twilight

G: Are you happy and content with your career, or do you desire something more?B: SO FAR I AM HAPPY WITH MY ACCOMPLISHMENTS THOUGH I BELIEVE A "HEALTHY DISSATISFACTION" STOPS ME FROM BECOMING COMPLACENT. I AM A PERSON WHO IS MOTIVATED BY LEARNING NEW THINGS AND HAVING NEW EXPERIENCES, SO I AM ALWAYS LOOKING FOR NEW OPPORTUNITIES. I LIKE TEACHING AND THE OPPORTUNITY TO GIVE BACK THINGS THAT WERE GIVEN TO ME BY OUTSTANDING TEACHERS ALONG THE WAY. THERE IS SOMETHING VERY REWARDING IN SEEING STUDENTS DEVELOP AND IMPROVE THEIR ABILITIES AND TALENTS.G: I love the statement:we are all standing on the shoulders of giants. We are learning all the time, and when that knowledge is shared we are encouraging self empowerment. How do you define artistic empowerment?B: I WOULD DEFINE ANY EMPOWERMENT, INCLUDING ARTISTIC, AS A SENSE OF CONFIDENCE IN YOUR ABILITIES AND IN THE OPPORTUNITIES LIFE PRESENTS TO YOU. SOME CALL IT A POSITIVE MENTAL ATTITUDE WHILE OTHERS MIGHT CALL IT THE ABILITY TO HAVE FAITH. I WOULD SAY IT HAS SOMETHING TO DO WITH MOTIVATION AND THE DRIVE TO SUCCEED. I HAVE TAUGHT MANY STUDENTS WITH TALENT WHO HAVE NOT DEVELOPED TO THE DEGREE THAT OTHERS WITH A SENSE OF SELF-EMPOWERMENT HAVE. I HAVE TAUGHT MANY STUDENTS HOW TO DRAW AND PAINT BETTER BUT ITS MORE ELUSIVE TO KNOW HOW TO TEACH THEM TO HAVE MOTIVATION.

Ballet Dress

Ballet Dress

G: Self motivation is key to empowered independence. This is why it's so important that your creativity and talent be aligned with what you love. BYU focuses on teaching conceptual and technical image making skill sets with an eye on preparing artists for the publishing, gallery, and entertainment industries. What could be some alternatives to these corporate models?B: SEVERAL OF OUR STUDENTS ARE HAPPY WORKING WITHIN THE TRADITIONAL STRUCTURES THAT ALREADY EXIST IN  THE VARIOUS MARKETS YOU MENTIONED. HOWEVER, OTHERS WANT TO BE ENTREPRENEURS AND APPROACH THEIR CAREERS IN A MORE CREATIVE WAY. MANY OF OUR STUDENTS ARE FEMALE AND ASPIRE TO HAVE CHILDREN AND FAMILIES. THEY ARE LOOKING FOR ALTERNATIVES TO A CORPORATE MODEL. SEVERAL HAVE FOUND WAYS TO BALANCE AN ARTISTIC CAREER WITH THAT OF RAISING CHILDREN AND TAKING CARE OF A HOME.  THEY HAVE STUDIOS IN THEIR HOME WHERE THEY DO THEIR CREATIVE WORK. SEVERAL ARE GREAT AT SELF-PROMOTION WHILE OTHERS HAVE AGENTS WHO PROMOTE THEIR WORK.G: Home based businesses are growing, especially when you understand how the internet can work for you. Its a whole new world of possibility. How you promote represents a huge part of your success. I have lots of artists ask me about agents. I tell them, no-one is going to sell yourself as well as you can. That being said, they can represent a stream of income if they are good at it. How would you describe artist sustainability?B: I SUPPOSE ARTISTIC SUSTAINABILITY IS LIKE ANY OTHER SUSTAINABILITY.  YOU HAVE TO HAVE THE PASSION AND KNOWLEDGE OR SKILL SETS IN PLACE TO CONTINUE TO BE VIABLE. OUR MORE SUCCESSFUL STUDENTS, THOSE WHO HAVE ONGOING CAREERS SEEM TO BE THE ONES WHO KNOW HOW TO SOLVE PROBLEMS AND STAY "LIGHT ON THEIR FEET." THEY ARE FLEXIBLE AND ABLE TO MOVE AND CHANGE AS MARKETS CHANGE. THEY FIND THE OPPORTUNITIES IN A FLUCTUATING INDUSTRY.

Dancer

Dancer

G: Flexibility is important. I encourage building an industry around your own art empire. That way you know where you are at any given point in any economy, because you have built a foundation that is based on loyal supporters. Artists are more limited when tied to a corporate structure. That being said, how do you handle fluctuating economic factors in the professional corporate world?B: WELL, I SUPPOSE ANY ONE WHO IS PRUDENT PUTS THINGS AWAY FOR A RAINY DAY. IN OTHER WORDS, HAVE SOME SAVINGS AND RESOURCES AVAILABLE TO CARRY YOU OVER WHEN THERE ARE DOWNTURNS IN THE ECONOMY OR WHEN THINGS CHANGE. I THINK IT IS ALSO HELPFUL TO NOT PLACE ALL YOUR ENERGIES IN ONE FIELD OR SPECIALIZATION. TO HAVE AND TO BE ABLE TO BALANCE SEVERAL "IRONS IN THE FIRE" IS OFTEN HELPFUL. IN MY OWN CASE, I DO ILLUSTRATION FOR A NUMBER OF CLIENTS BUT I ALSO TEACH AND DO WORKSHOPS. I AM ABLE TO PAINT PORTRAITS AS WELL AS LANDSCAPES AND ROUTINELY ENTER MY WORK IN EXHIBITIONS AND SHOWS. I HAVE WRITTEN A NUMBER OF ARTICLES FOR MAGAZINES AND TRADE PUBLICATIONS AS WELL AS A BOOK ON LIFE DRAWING. I BELIEVE IT IS ALSO HELPFUL TO ATTEND CONFERENCES AND WORKSHOPS - TO NETWORK AND EXPERIENCE NEW THINGS.G: Multiple streams of income is a smart strategy. Any thoughts or comments on Artist As Brand coming to BYU?B: I BELIEVE THIS IS A UNIQUE OPPORTUNITY FOR OUR STUDENTS AND FORMER STUDENTS TO DO EXACTLY THAT- ATTEND A WORKSHOP AND HAVE A NEW EXPERIENCE. THERE WILL BE AN OPPORTUNITY TO BE EXPOSED TO SOME GREAT PRINCIPLES RELATED TO SELF EMPOWERMENT BUT ALSO THE OPPORTUNITY TO SEE, MEET, AND NETWORK WITH OTHER ARTISTS.

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G: What do you think a brand is? B: I SUPPOSE THE TERM MEANS FINDING AN IDENTITY, WHAT UNIQUELY LABELS OR DEFINES YOU AND WHAT YOU DO OR ARE INTERESTED IN DOING. SUCCESSFUL BRANDING IS THE ABILITY TO CREATE A PERSONALITY OR COMMODITY THAT IS ASSOCIATED MAINLY WITH YOU AND YOUR WORK.G: I ask this because the word "brand" appears to be a loaded term especially in fine art circles. I believe the word "brand" has been branded! However to be clear... A brand is a purpose transformed into a product or service that connects to people, the planet, and beyond. The key word here is purpose, and specifically your purpose.Any last pearls of wisdom?B: WE ARE LOOKING FORWARD TO HAVING YOU COME BACK TO BYU AND SHARE YOUR ENERGY AND ENTHUSIASM WITH US AND OUR STUDENTS AND ALUMNI.Thank you Bob! You are such a gentleman. It's an honor to know you and connect with your grand art spirit.I look forward to seeing you and all the talented individuals associated with BYU, June 15-17 for the workshop, and on the 19th for the Illustration Alumni Show. Lets energize our potential, and power up prosperity together.HERE ARE THE QUESTIONS FOR ALL BYU ALUMNI!1. HOW MANY OF YOU ARE ILLUSTRATORS? WHO IS HAPPY WITH THEIR CAREER AND MAKING ENOUGH INCOME TO PAY THEIR BILLS?2. HOW MANY OF YOU ARE WORKING IN THE FILM OR GAMING INDUSTRIES AND ARE HAPPY WITH YOUR CAREER? HOW MANY ARE ALREADY BURNED OUT?3. WHO IS SHOWING IN GALLERIES AND HAVING CREATIVE/ FINANCIAL SUCCESS?4. WHO FEELS LIKE THEIR CAREER IS JUST STARTING? HOW MANY FEEL YOUR CAREER IS OVER? WHO IS READY TO RE-INVENT THEMSELVES?5. WHO FEELS THEY ARE LIVING AND WORKING FROM THEIR HEART, AND DOING WHAT THEY LOVE? IS ANYONE READY TO TAKE THEIR LIFE, CREATIVITY, AND CAREER TO ANOTHER LEVEL OF FULFILLMENT?THANK YOU EVERYONE! I LOOK FORWARD TO YOUR ANSWERS.PeaceGreg

Kindred Purpose

Is fate tied to intention?Have you ever noticed that it seems inevitable at times when specific people pop into your life? It feels as if the universe is pushing both of you together. This happened to me recently with Peter Clothier. By his own words, he is a reformed academic, now fifteen years in recovery, he has returned in recent years to teaching, in mostly non-traditional ways: in workshops, continuing groups, and individual coaching and mentoring for artists and writers. I missed his lecture at LCAD last semester, though some of my students made it and enjoyed him immensely. When Clothier's PERSIST: THE BLOG auspiciously jumped into one my Google searches I realized we had strands of art spirit glue connecting us. I contacted him.This man is committed to exploring the possibilities. Look at all his social media. All of it is fascinating. Check him out. You will definitely learn something!His Website.Blogs:TheBuddhaDiaries.comHuffingtonPostPodcast:The Art of OutrageHis new book Persist: In Praise of the Creative Spirit in a World Gone Mad with Commerce is a collection of musings on the art of the creative process.Needless to say, Peter is channeling the goods. He has a presentation and book signing at the Napa Valley Center for Spiritual Living, Sunday May 30. Go!I asked him if he would be kind enough to answer some questions that I have recently been serving up to college students, faculty, Chairs, etc.He graciously agreed! Enjoy.Greg- Where in the individual does art reside?Peter- In the mind, which is everywhere--heart, brain, body, bones, eyes...  The mind is the whole package, working all together.G- How do you define artist empowerment?P- It's self-empowerment.  No one is going to give it to you, nor even teach it to you--though the teacher can help you find it.  It comes only with time, through experience and growing familiarity with the medium and inner knowledge out of which we speak.  This is what we mean by an artist's or a writer's "authority."G- That sounds like living from the inside out. Lovely. How would you describe artist sustainability?P- I wrote a whole book about it--or a series of essays which came out as a book this year.  It's called "Persist."  Persistence is the ability to sustain one's vision and one's sense of purpose, despite all obstacles--and there are many of them in today's culture.  Again, this is a quality of mind.  It can be developed through a regular practice of discipline.  My own practice is meditation--an excellent model for the creative process.G- Meditation is part of my spiritual practice too, and it definitely informs my creative life. Most art colleges focus on teaching conceptual and technical image making skill sets with an eye on preparing artists for the publishing, gallery, and entertainment industries. What could be some alternatives to these corporate models?P- If I were to write an art school curriculum--and I won't be doing that, I quit academia twenty years ago!--I would be sure to include two elements that are most frequently forgotten.  The first would have to do with the value of discipline and practice, and of training the mind to focus on those things I want it to do rather than allowing it to wander off on its own whims and fancies.  The second would have to do with the holistic quality of the human experience.  This sounds a bit romantic, but it's not intended as such.  Our educational systems tend to concentrate on the activity of the brain, and too often to cut us off from other parts of our lives which are equally important: the emotional, the physical (yes! the body!) and the spiritual.  An integrated vision must incorporate all four of these elements.G- Focus and balance is a key to understanding ourselves, and our art. But in the context of living in a corporate world what can an artist do to weather fluctuating economic factors?P- Breathe.  I actually mean that seriously.  In our anxiety and our drive to "succeed," we forget to do this and we choke on our own needs and ambitions.  For the vast majority of artists, the reward is unlikely to be financial.  If you make a painting with the thought of selling it, you're probably in the wrong profession.  The trick is to follow one of the great Buddhist teachings, and learn not to get attached to outcomes.  If you're an artist and you need money (don't we all?), look elsewhere.  If you happen to be one of the fortunate few, congratulations.  And don't forget to keep "persisting," not only in your studio work but also in the pursuit of your goals outside the studio.  Just don't cling to a single notion of success, especially the financial one--because it may not happen and you have to keep doing it anyway.  Because you're an artist, aren't you?G- Keeping your eye on your integrity and your personal vision is vital to peace of mind and creative longevity. However I am also an advocate of making a living from your talent. Personally I think you can have your cake and eat it too! Now how big your cake is depends on you! I have observed over the last two decades the walls breaking down between the so called fine art world and popular art culture. The Low Brow art movement and artists like Takashi Murakami are examples of this. What is your opinion of this evolution? How does it benefit the artist?P- I don't care to make that distinction.  Art is art is art.  If you're out of the mainstream, you're probably on the right track!G- My sentiments exactly! Any final pearls of wisdom?P- How about: "Read my book?"  That's where I keep my pearls.  In a nutshell, see my previous answers.  To paraphrase Lewis Carroll's Father William, "I have answered six questions and that is enough... Don't give yourself airs.  Do you think I can listen all days to such stuff?  Be off, or I'll kick you downstairs."Cheers!Now that was English humor!Thank you so much Peter for your insightful answers. I am grateful fate threw us together. Of course I am sure intention had something to do with it! We shall have more conversations about the world of art and its evolution. Peter and I may align on an Artist As Brand workshop in the future. In the meantime peruse his Website, Blogs, and books. Knowledge and wisdom are timeless.To empowerment and our kindred purpose,Greg

LCAD students speak out

Audrey Miller

Trace Mendoza

I am slated to present an Artist As Brand workshop at the Laguna College of Art and Design, next weekend May 28-30. Like the LAAFA students I interviewed in my recent post, artists have strong opinions whether they are students or not! LCAD students Trace Mendoza and Audrey Miller answered some questions about what they are learning and what is important to them. Audrey was in my Artist As Brand class and you can hear it!

Greg- What do you want to say with your art and why?Trace- With my art I want to convey to the viewer a distinct image that displays a strong narrative towards any topic, whether it be personal or commission.Audrey- I want people to know that it's alright to like a bunch of different things. If you have a style that you're comfortable with, that's great but don't be afraid to branch out and try something new. It's important to branch out and let others inspire you. If you don't, your work can get old and lose it's spunky fire.G- What are the attributes that make up a great artist?T- I think there are really two main attributes that make up a great artist. First understanding the fundamentals of producing work and the history of art in all mediums from Oil Painting to Digital imaging. Second would have to be the ethics of the artist. I am ultimately attracted to working with artists that have a "Do it yourself" work ethic.A couple months ago, my friend Eddie and I recorded a time lapse video of myself using house and spray paint to construct a large image onto a wall. With this video we were able to both promote ourselves with my creative process and also Eddie's Video editing capabilities. This was done on a extremely low budget and is now promoting both of us all over the internet.A- A great artist should be someone who respects others and their work as much as, if not more than, he / she respects themselves and their own work. Be proud of your work but don't get cocky. Stay humble. A great artist always wants to learn more and improve their skills but is also willing to help and teach others. Being an artist Is not all about the individual, it's about the collective art spirit of the world thriving together.G- You both have a very pro-active approach to art creation and a holistic view of honoring the collaborative art spirit. What do you think about having a career as an artist?T- My marketing strategy lately has been to network with Artist, Bands, and various companies to build my portfolio. My ultimate goal besides being a freelance artist is to teach. Eventually as a teacher I feel students will have a lot to gain from my perspective, and with these new artists, will come new inspirations that will keep my artistic fuel going.A- In short, I plan on selling my art online and at various art shows. From there plan on using profits to open a store / sell my art at other stores. By the end of 5 years I plan on having a full functioning store with staff, a fantastic webpage and I would like to donate a portion of my sales to organizations like the ASPCA and the humane society to help injurred and abused animals find a home.G- Big plans for large visions! What do you feel you have most learned most from the classes at LCAD? T- Because my Major is Illustration with an emphasis in drawing and painting and a minor in sculpting, I feel that I have grown as a well rounded artist that is knowledgeable in multiple styles and mediums. Classes lately that have been the most influential are my Illustration classes constructing narratives and understanding the ability to experiment, and my fine art classes which focus on encompassing the figure.A- The most important thing I've learned is that it's ok to make mistakes. I used to be one of those artists who refused to ever let anyone see my sketchbooks because I was afraid and ashamed of my "bad drawings". Now, I couldn't care less because those drawings are just for practice. They're not supposed to be masterpieces and if you happen to create something good on the first try, be proud but don't settle for it. Keep working on it to make it something great. They say there will always be someone better than you at whatever you do in the world. I use that phrase as motivation for me to keep growing as an artist and as a person.I'm disappointed that some teachers at LCAD don't emphasize that it's normal to not get something perfect the first time. They'll tell you to thumbnail your brains out but won't say it's ok to be wrong. Some students need to know that. That's the whole point of school, to make mistakes and learn from them.G- Can you name an artist you respect who is making a living from their art alone?A- Michael Phillips is a friend of mine and is a local artist in Laguna Beach. I've learned quite a lot from him about what it can be like to be an independent artist and how hard it can be especially when the nation is in an economic rut. He works his butt off to keep doing what he loves. It's definitely not the best way to become a celebrity over night, but if you're smart, determined and do what you love to do, you'll end up where you want to go.T- Dave Choe is the first artist that comes to mind. He's got a show going on at Lazarides gallery in Beverly Hills, designs for RVCA and has his own line of vinyl toys. He's proof that if you work hard enough success will follow.G- What are your thoughts about Artist As Brand principles? T- Audrey...A- Artist As Brand is all about doing what you love to do and making a living from it. Essentially, it's how to obtain your dream job. Growing up and definitely now as I am soon to join the working world, people always tell me, " when I was younger I wanted to do this... I WISH I had stuck with it.." I can't stand hearing that. If you want it so bad, get off your butt and go do it. Take the leap of faith and if you fall, get up an try again. People need to learn how to listen to themselves and learn how to take themselves seriously because those are key to finding out what makes them happy.Awesome! Trace and Audrey are going to do well especially if they can keep the attitudes and perspectives they hold dear to them now. Thank you both for your time and thoughtful answers. Onward and upward.To empowerment,Greg

Obsession Observation

What words define success for you?Money, Fame, Possessions, Power? How about Home, Happy, Charity, Love?Maybe its a fusion of all those things. Accomplishment can manifest in different shapes and colors. How we define success is a large part of how we define ourselves.For a long time my success was defined by the magazine, newspaper, or book cover I had graced an illustration with. I received a nice hit of ego gratification as well as a check that I normally received in the mail two months later. My life in publishing dictated my moods, and my finances, and this defined much of my success. My competitive spirit kept me going but at times it was a blessing and a curse. Arnie Fenner, Editor of Spectrum picked up on it, “Greg is constantly in competition with himself; the challenge he cheerfully accepts when he gets up each morning is to out-do what he has done before. It’s a good day when Greg artistically kicks Greg’s ass: he’s been doing it so consistently for so many years that it’s a wonder he has anything left to sit on.”It's true I don't have much to sit on.In this LA Times article called, What makes Sammy run wild. We read how Hollywood talents obsessed with success, can find themselves in frenzies when the industry's harsh reality clashes with their desires.

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Living From The Inside Out

Do you live your life from the outside in? With our responsibilities, bills, relationships, media and all the stuff we fill our existence with, much of the time it's as if the world is telling us how to live our lives. It's no wonder we feel we are pulled in many directions at once and have less time in a day to accomplish our goals, let alone think about ourselves. The cult of multi-tasking with electronic gadgetry (which my students insist does not impede upon their studies) research is showing does not really help us focus or accomplish our tasks throughout the day. *When the circumstances of the world feel like they dictate our every move we can become overwhelmed. Sound familiar?Much of this depends on how we perceive ourselves and the reality around us. Perception is an act of creation.One of the blessings of my creative life is the ability to brainstorm and manifest lots of ideas. Once my mind gets those RPM's up to speed its hard to stop it, especially when I want to sleep at night. When I found the secret of meditation it calmed the chattering monkeys inside my head enough for me to rest. But the real benefit of meditation came from the introspection that graced my consciousness over time. I learned the benefits of living from the inside out.This post is not so much about the virtues of meditation as much as it's about spending some time understanding who you really are and what you are really about. When you live your life from this center of your being events around you look very different. Greg Mooers is a life coach committed to seeing people discover and follow their true purpose. He helped me see mine clearly so I can help others too. Greg has a freetransformational teleseminar that you might want to check out.Another path to finding who you are is to have a good conversation with yourself. This may sound crazy at first, but its just another form of introspection. Check out this Blog post by Chris Guillebeau and take a step inside who you really are.Once you start living from the inside out you will view yourself differently, understand your motivations more clearly, make decisions more calmly, and probably get a better nights sleep!To your truth,Greg* http://www.pbs.org/wgbh/pages/frontline/digitalnation/

The Heart is A generator

What sustains your creativity?Could it be new electronic toys, fashionable attire, fascinating information, splendid entertainment, food, money, sex, drugs, rock and roll?Long term creativity is sustained by your heart.Creativity connected to your true essence will sustain you for the long run. When not in alignment with your core virtue, boredom, unhappiness, and lethargy creep in. Creativity is like the electrical juice coming from a car battery. If the engine is hooked up properly it recharges the battery allowing it to last a long time. If there is a disconnect somewhere and the battery does not receive that returning jolt of energy, its power is drained and can die much faster than expected.Loving what you do will help you keep on keeping on when ideas become scarce and economic downturns put the squeeze on.The Los Angeles Times article on "A writing career becomes harder to scale" by Dani Shapiro talks about the struggles authors expected to confront  as they gained experience in the publishing world. But now it is sell -- or else. Writers like visual artists must confront the realities of a changing publishing paradigm when it comes to promotion and selling product. In the face of these changes focusing on the source of your power  keeps the battery of creativity charged and ready to go.Knowledge of your product line, marketing tactics, long term strategies  work only if they are built upon the foundation of knowing what you love. Those individuals who are connected to the source of their true being whether selling their art, writing, music, film, etc. can keep a career energized.I am committed to empowering truth within you and your artful journey!Greg

Friends: The Power of Alignment

Matt Mahurin

It was 1979 and the assignment given by the teacher in my Art Center College of Design illustration class was to create a black and white drawing of a mysterious meeting using two point perspective. All the students accomplished the assignment with varying degrees of success using images such as lovers meeting in a spooky park, people lurking behind doors, or shadowy figures jumping out from around a corner. Every solution used two point perspective correctly, except one. This image showed one point perspective of two blind men walking straight toward each other. The punch line for this piece was the focus on their walking canes tapping mid-stride. The teacher criticized the piece harshly because, "Where was the perspective!?" I knew this art was the best in the class by far, with two point perspective or not. The power in this image was its conceptual perspective which made a unique, intriguing story, and invited the viewer to think!

MYSTERIOUS MEETING-MAHURIN

This was the first moment I met Matt Mahurin. I recognized a rebel, a genius, a heartfelt and kindred soul who embodied the art spirit completely. We became fast friends and I am truly blessed to say that even though we live on opposite coasts (he lives in New York) we are still the best of buddies. I learned much from Matt over the years, and still do! He is an accomplished award winning illustrator, photographer, music video director, and film maker. His most recent film, FEEL can be seen on the Sundance Channel. Check out his awesome work here- http://www.mattmahurin.com/I just returned from an evening in Santa Monica with Matt reminiscing over our careers and the new artful visions that harken to us now. It reminded me how friendships and alliances sustain us in our personal and professional lives. When the going gets rough, friends can ease that journey. They can also challenge us and give a wake up call when we are slacking off as well as offer honest criticism. Mostly, friends and team players remain steadfast allies to our dream potential pumping up the support and inspiration.Whether working in film or music with other highly respected artists I found it always engendered greater creativity. Matt and I have not had an opportunity to work on a project together yet, but I surmise when it happens something really special will come of it. In the meantime Matt and I have been on a similar wavelength concerning artist empowerment. We have taken stock of our careers and all that has gone into making them and are giving back to the world some hard won knowledge. I encourage all of you to check out Matt's grand opus to the art spirit: The Imagemaker's HandbookIt will answer many questions you may have about pursuing your dreams as an artist.Peace and Empowerment,Greg